Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase in our store.

1.PERSONAL INFORMATION WE COLLECT
When you visit our Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

2.HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud;
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We also use this data to help our Advertisers identify and serve ads to you that are more relevant to you. This data is used to operate, improve and enhance our services including enhancing the data points we, or our Advertising Partners, have about a particular user, browser, or device to serve the most relevant ads to you and, in turn, improve performance of an Advertiser’s ad campaigns.

3.Use of Cookies

We use cookies to recognize your browser or device, learn more about your interests, and provide you with essential features and services and for additional purposes, including:

1)Recognizing you when you sign-in to use our services. This allows us to provide you with product recommendations, display personalized content, recognize you as a member, enable you to use 1-Click purchasing, and provide other customized features and services.

2)Keeping track of your specified preferences. This allows us to honor your preferences, such as whether or not you would like to see interest-based ads. You may set your preferences through Your Account.

3)Keeping track of items stored in your shopping basket.

4)Conducting research and diagnostics to improve our store content, products, and services.

5)Preventing fraudulent activity.

6)Approved third parties may also set cookies when you interact with our team services. Third parties include search engines, providers of measurement and analytics services, social media networks, and advertising companies.

7)We uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.

You can manage browser cookies through your browser settings. The ‘Help’ feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, how to block cookies, and when cookies will expire. If you block all cookies on your browser, neither we nor third parties will transfer cookies to your browser. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some features and services may not work.

4.Your Rights

We take reasonable steps to ensure that Your personal data is accurate, complete, and up to date. You have the right to access, correct, or delete the personal data that We collect. You are also entitled to restrict or object, at any time, to the further processing of Your personal data. You have the right to receive Your personal data in a structured and standard format. You may lodge a complaint with the competent data protection authority regarding the processing of Your personal data. To protect the privacy and the security of Your personal data, We may request data from You to enable Us to confirm Your identity and right to access such data, as well as to search for and provide You with the personal data We maintain. There are instances where applicable laws or regulatory requirements allow or require Us to refuse to provide or delete some or all of the personal data that We maintain. You may contact Us to exercise Your rights. We will respond to Your request in a reasonable time frame, and in any event within 30 days.

5.Protection of Information

We use reasonable technical, administrative, and physical security measures designed to safeguard and help prevent unauthorized access to Your data, and to correctly use the data We collect. We will retain Your personal data for as long as it is necessary to fulfill the purposes outlined in this Privacy Statement, unless a longer retention period is required or permitted by law.

We abide by the principles of legality, legitimacy, and transparency, use, and process the least data within a limited scope of purpose, and take technical and administrative measures to protect the security of the data. We use personal data to help verify accounts and user activity, as well as to promote safety and security, such as by monitoring fraud and investigating suspicious or potentially illegal activity or violations of our terms or policies. Such processing is based on our legitimate interest in helping ensure the safety of our products and services.

We work to protect the security of Your personal information during transmission by using encryption protocols and software.We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of customer personal information. Our security procedures mean that We may ask to verify Your identity before We disclose personal information to You.Our devices offer security features to protect them against unauthorized access and loss of data. You can control these features and configure them based on Your needs.

It is important for You to protect against unauthorized access to Your password and to Your computers, devices, and applications. We recommend using a unique password for Your account in our store that is not used for other online accounts. Be sure to sign off when finished using a shared computer.